LinkedIn turned into a user acquisition channel that drove real product usage.
200+
Signups
45%
Active Users
Weekly
Growth
PadSnap's problem wasn't getting signups — it was getting signups that actually used the product. Every acquisition channel they'd tried produced tire-kickers who created an account and never logged in again. They needed users, not vanity metrics.
Reachium ran LinkedIn campaigns targeted at real estate operators and investors — the people who actually need better property photography, not the ones who think it sounds cool. Sequences moved prospects from first touch to signup to real product usage, with follow-ups designed to drive activation, not just registration.
Two hundred-plus signups generated. 45% became active users — not just accounts, but people using the product weekly. LinkedIn became a durable acquisition channel that compounds growth week over week instead of spiking and dying like paid ads.
Most channels gave us signups that never came back. LinkedIn gave us users who actually used the product.
6 LOIs, 4 closed deals, and a pipeline that didn't exist 90 days ago.
$40M
Deal Flow
6 LOIs
Signed
4 Deals
Closed
Family office doors opened in two continents through one outbound system.
14
Meetings
2
Cities
6
Family Offices
Qualified coaches and consultants filling the calendar on autopilot.
25+
Calls/Month
$75K
Retainers
4
Accounts
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