Botdog Review (2026)
Botdog is a deliberately simple cloud tool for LinkedIn connection requests and follow-ups, priced per sender from $79 a month. Reachium runs the same outbound on the cloud LinkedIn API and adds a content engine, lead-magnet DMs, booking, a network CRM, a REST API and an MCP server.
Best LinkedIn Outreach Tool?
ReachiumThe verdict: Reachium vs Botdog
Updated 2026-10-08Botdog is a cloud-hosted LinkedIn outreach tool built around one idea: import leads, write messages, launch, with sending limits handled for you. Solo is $79 a sender a month, Agency is $299 a month for 5 to 40 senders, and a Managed tier starts at $690 a seat. Reachium starts at $99 a LinkedIn account a month, falls to $79 at 10 accounts and $50 at 100, and covers outbound, inbound content, lead-magnet DMs, booking, a network CRM and a managed tier in one subscription.
By Jordan Kwan · Published Oct 8, 2026
Side by side, feature by feature
| Feature | Reachium | Botdog |
|---|---|---|
Cloud-hosted sending (no browser left open) Both run from servers rather than a Chrome extension. Botdog supports custom proxies; Reachium connects through the cloud LinkedIn API. | ||
Multi-account management + unified inbox Botdog's Unified Inbox and multi-account dashboard are solid. Reachium's unified inbox adds reply detection that feeds the booking flow. | ||
Multi-step sequences with conditions Botdog runs connection requests plus follow-up sequences. Reachium ships 8 campaign types including lead-magnet and engagement campaigns. | ||
AI personalisation from natural-language instructions Botdog's AI Lead Review and instruction-based personalisation are a genuine strength. Reachium writes openers and follow-ups in your brand voice using 500 included AI credits an account. | ||
Public API, webhooks and native integrations Botdog lists HubSpot, Salesforce, Zapier, Slack, Make, n8n and Clay plus API access on every plan. Reachium exposes a REST API with an OpenAPI spec and the same surface as its MCP server. | ||
MCP server for Claude and other AI clients Reachium's MCP server exposes 76 tools over OAuth 2.1 with a preview-and-confirm gate on anything that can message a person. Botdog offers an API, not an MCP server. | ||
Inbound content engine (post generation + scheduling) Botdog is outbound only. Reachium includes a 4-bucket post generator, a content calendar and engagement automation. | ||
Lead-magnet DM campaigns from post comments Reachium detects a trigger keyword in comments and delivers the document by DM. Botdog has no comment-to-DM mechanic. | ||
Built-in booking + meeting detection Reachium books inside the platform and detects meetings in replies. Botdog users book through whatever calendar tool they already run. | ||
Network CRM with tags and lead scoring Botdog leans on its CRM integrations rather than a native CRM. Reachium ships a network CRM with contact cards, tags and scoring. | Partial | |
Flat agency bundle for many senders Botdog's Agency plan covers 5 to 40 senders at one monthly price. Reachium prices per account with the rate stepping down at 10, 50 and 100 accounts. | ||
Managed service that runs campaigns for you Both offer one. Botdog's Managed tier lists from $690 a seat a month with a dedicated manager and ghostwritten posts. Reachium's Done-For-You tier is priced on a call. |
Reachium vs Botdog
The differences that matter
Simplicity Is Botdog's Product, Breadth Is Reachium's
Botdog is honest about what it is: a minimal LinkedIn sender that you can set up in a few minutes, with daily limits, natural timing and weekend pauses applied without configuration. If outbound connection requests and follow-ups are the entire job, that restraint is a feature, not a gap. Reachium takes the opposite bet. Outbound is one module among several, and the others, content, lead magnets, booking and the CRM, exist because pipeline rarely comes from cold DMs alone. The question to ask is whether you want one narrow tool done cleanly or one platform that connects the whole motion.
Nobody Can Promise Your Account Is Safe, Including Us
Botdog's site says it has robust precautions to protect your account from being suspended, and that it tracks LinkedIn's limits full time so your account stays protected. Those controls are real and sensible: random delays, working hours, throttling. But LinkedIn's User Agreement prohibits automation on the platform regardless of which tool sends it, and that applies to Reachium too. Reachium reaches LinkedIn through Unipile, which is not a LinkedIn partner. The honest comparison is about how much control you have over volume and pacing, not about who is exempt. Reachium's own data puts the practical ceiling at 25 invites a day and shows acceptance peaks lower still, which is why its defaults sit under the cap rather than at it.
Content and Lead Magnets Change What Outbound Converts
Botdog sends to a list you bring. Reachium also builds the list from people who already raised a hand. A post goes out from the content engine, someone comments the trigger keyword, Reachium delivers the document by DM and the conversation starts warm. The same inbox then detects when a reply turns into a meeting and books it without a separate calendar tool. Botdog can be wired into something similar with Zapier and a scheduler, but it is three products and two handoffs rather than one flow. For a team that posts regularly, this is the difference that shows up in reply rate before it shows up anywhere else.
Two Ways to Let an AI Run It
Botdog ships a public API on every plan and integrates with Make, n8n and Clay, which is a credible automation story for a team that builds its own workflows. Reachium exposes a REST API with an OpenAPI spec and, on top of it, a remote MCP server so Claude, Claude Code or any MCP client can run campaigns directly. The MCP server authenticates with OAuth 2.1, scopes keys to read, write or launch, and makes every tool that can message a person return a preview first and require a confirmation token before it sends. If you want an agent operating your outreach, that permission model is the part to compare, not the tool count.
Per Sender Versus Per Account, and Where the Bundles Cross
Botdog's Solo plan at $79 a sender undercuts Reachium's $99 entry price for a single account, and its Agency plan at $299 for 5 to 40 senders is hard to beat on pure sending cost at that volume. Reachium's rate drops to $79 an account at 10 accounts, $65 at 50 and $50 at 100, with the whole seat count billed at the tier it lands in, so a 40-account team pays $79 each. Compare the bundles on what they include rather than the headline: Reachium's price covers the content engine, lead magnets, booking and the CRM that Botdog would need other subscriptions to match.
How much does Botdog cost vs Reachium?
Botdog pricing
Billed per sender account| Plan | Monthly | Annual (per month) | What you get |
|---|---|---|---|
| Solo | $79/mo | $55.33/mo | 1 sender, unlimited campaigns, AI features, analytics, API access; $664/yr |
| Agency | $299/mo | $209.33/mo | 5 to 40 senders, onboarding, done-for-you migration, priority support; $2,512/yr |
| Managed | From $690/seat/mo | Dedicated manager, ICP research, campaign setup, inbox management, ghostwritten posts |
Reachium pricing
| Accounts | Monthly | Annual |
|---|---|---|
| 1-9 accounts | $99/mo | $79/mo |
| 10-49 accounts | $79/mo | $63/mo |
| 50-99 accounts | $65/mo | $52/mo |
| 100+ accounts | $50/mo | $40/mo |
Per LinkedIn account. The whole seat count is billed at the tier it lands in. 500 AI credits per account per month included.
Reachium is $99 per LinkedIn account per month, or $79 on annual billing, and the per-account rate drops with volume: $79 a month at 10 or more accounts, $65 at 50 and $50 at 100. The whole seat count is billed at the tier it lands in. Every account includes 500 AI credits a month. Cancel anytime, no long-term contract, data exportable for 30 days after cancelling, no refunds on paid periods. Add-ons: rented pre-warmed accounts at $150 a month plus one extra seat on your plan, AI credit packs from $5, and a Done-For-You managed service priced on a call.
Botdog pricing in detail
Verified October 2026 on botdog.co/pricing. Botdog bills per sender account. Solo is $79 a month, or $664 a year which works out to $55.33 a month at the advertised 30% annual discount, for 1 sender with unlimited campaigns, all LinkedIn actions, AI features, multi-account management, analytics and API access. Agency is $299 a month, or $2,512 a year ($209.33 a month), for 5 to 40 sender accounts and adds white-glove onboarding, done-for-you migration, priority and dedicated technical support and volume discounts. Managed is custom, listed from $690 a month per seat billed monthly, with a dedicated manager, ICP research, profile audit, campaign setup, inbox management, ghostwritten posts, reporting calls and an activity guarantee. A 7-day free trial gives full access with no card required, and plans cancel anytime.
Botdog pricing verified October 2026. We make Reachium, so we’re biased — this is the honest breakdown.
Where Reachium wins
- Inbound content engine with a 4-bucket post generator, calendar and engagement automation, which Botdog does not offer.
- Lead-magnet DM campaigns that deliver a document to anyone who comments a trigger keyword.
- Built-in booking with meeting detection in the inbox, no external scheduler required.
- Network CRM with contact cards, tags and lead scoring inside the platform.
- Remote MCP server with OAuth 2.1, scoped keys and a confirm gate on every tool that can message a person.
- Per-account pricing that steps down to $50 at 100 accounts, with the whole seat count billed at the lower tier.
Pick Reachium if
You want outbound, inbound content, lead magnets, booking and a CRM in one platform, with a REST API and an MCP server an AI client can operate.
When Botdog is the better choice
Botdog wins when outbound connection requests and follow-ups are the whole job and you want the fewest possible decisions between signing up and sending. One sender at $79, or an agency bundle at $299 for up to 40, with limits and timing handled automatically, is a clean deal for a team that already has content, booking and a CRM elsewhere and just needs a reliable cloud sender with a good API. If that is you, Botdog's restraint is the right call. If you want the posting, the lead magnets, the booking and the CRM in the same place as the outbound, Reachium covers more in one bill.
Pick Botdog if
You want the simplest possible cloud sender for connection requests and follow-ups, at $79 for one account or $299 for an agency bundle, and you already have content, booking and a CRM covered.
Switching from Botdog to Reachium
Moving from Botdog to Reachium takes an afternoon. Export your lead lists and conversation history from Botdog, import the lists into Reachium, and connect the same LinkedIn accounts through the cloud API. Your connection-and-follow-up sequences map onto Reachium's outreach campaign type, and the unified inbox picks up where Botdog's left off. From there you add the content calendar, lead-magnet campaigns and booking that Botdog never had, and point any Zapier or Make workflows at Reachium's REST API or MCP server.
Frequently asked questions
Sources
Pricing and features verified October 2026.
Further reading
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